How to Merchandise Big and Bulky Products

Sorting and general product handling of medium sized, large and bulky goods is complex, then you must consider the merchandising problem, how do we sell these products? Some products will sell themselves, however displays and effective shelving and racking solutions are necessary. Simply placing the large goods in the most convenient places for staff is far from the ideal selling strategy. Use metal fixtures to separate products categorically, with heavier goods located closer to the floor, to allow for easy customer browsing and selection. Large and bulky products should have a ‘hero’ example on display, providing maximum impact for otherwise neglected goods. Items that are likely to be impulse purchases should be placed close to service counters and points of sale; smaller, cost-effective items, whereas larger scale goods can be placed further away from services points. Using custom fixtures for your auto shop will free you up to make the merchandising changes required with an ever-changing selection of goods on display. Using wall-mounted shelving and hooks will open up your retail space and maximise the amount of area for product showcasing.

Contact us now for a custom range for your Retail Fixture Needs

We design and manufacture custom fixtures tailored specifically for your store, placing an emphasis on making sales and service swift. Our personalised fixtures will provide you adequate storage for your goods while showcasing products to customers. We have designed and manufactured fixtures for Australian retailers such as Autobarn, Bunnings, Total Tools, Terry White Chemmart. Spruce up your automotive merchandising with personalised fixtures and accessories.

Call us on 03 8787 3000 or email [email protected] to get started.